
Indigo Brand
Book jacket design for Tomas Cizek's The Ruse

Indigo Company
Indigo is a company I started for my senior thesis. This company is real and and you can check it out at shop-indigo.com. Indigo sells handmade leather goods made by a single artisan in the United States. Every product is completely one-of-a-kind and customizable. The artisans behind the two products featured are myself and my father Brian Fredericks.

Initial sketches for brand
The process of thinking of the name and symbol. Indig short for indigenous people, which is me and my family's background. O added to the end so it can seem for modern. Lotus because the beauty of our products are very comparable to the flower.

Refining the logo
Made multiple diffrent logos and color schemes before picking the final one.

Logo design
Indigo logo on white background

Products
Box Bag & Carved Case
These are the hand made products made by us that are one of a kind and completely customizable . Made from vegetable tan leather.

Product Shot
Outdoor product shot taken for website with rebel t3i of our Box Bag

Website Layout
Indigo's online shop website


Indigo's Website
Displayed on an Ipad

Indigo's Website
Displayed on an iphone, mobile friendly interface.

Package Design
Went for a sleek simple look, a modern look for a leather craft company.


Book Cover

Book Layout
Branding book for Indigo created in Indesign

Book Layout
Branding book for Indigo created in Indesign. Tags for bags and thank you cards.

Book Layout
Branding book for Indigo created in Indesign

Pattern for Indigo
Lotus flower